The third day of Deadpool released a comical 'Battle plan' drawn by the character, posted on DeviantArt. It is a crudely drawn, tongue-in-cheek image that also mocks Wolverine who can be seen it, labelled as 'honey badger'. This is considered a 'below the line' marketing technique as it isn't something conventional such as a poster or trailer, and pokes fun at itself and Wolverine, setting the tone for the film.
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